“BOLDLY BE” WITH “STAR TREK” AND KID CUDI: New Campaign

“Star Trek” and Scott Mescudi, who is more commonly recognized by his stage name Kid Cudi, have revealed the specifics of their unique collaboration, which marks the beginning of “Star Trek’s” fresh “Boldly Be” campaign.

The collaboration is set to launch on October 12th, coinciding with the start of New York Comic Con. It will debut with the release of an original song by Kid Cudi, titled “Heaven’s Galaxy,” which draws inspiration from the iconic “Star Trek” franchise. Fans will have the opportunity to visit the “Star Trek” x Kid Cudi booth at NYCC on the Javits show floor from October 12th to 15th. The booth will feature the capsule collection and provide an exclusive preview of the Fortnite gaming experience. You can find the booth at booth 2653.

Heavens Galaxy” is a song written by Cudi, produced by his longtime collaborator Dot Da Genius, and inspired by Cudi’s personal admiration for “Star Trek. The content will be accessible on all streaming platforms starting from Thursday, October 12th.

Fans have the exciting opportunity to join forces with “Star Trek,” Kid Cudi, and Fortnite in an extraordinary music and gaming collaboration that is truly out of this world. This unique experience promises to be unlike anything ever witnessed in this Galaxy! STAR TREK X KID CUDI: MIRROR MAYHEM combines the realms of “Star Trek” and Fortnite, featuring Kid Cudi’s special performance of his latest music collaboration, “Heaven’s Galaxy,” inspired by the “Star Trek” universe. Additionally, fans will have the opportunity to hear exclusive tracks from his upcoming album, INSANO. Boldly, I stepped onto the stage, ready to face the crowd. Join Captain Skyles (Kid Cudi) as you embark on a mission to uncover the source of a sonic anomaly that poses a threat to the tranquil planet Vada. Embark on a mission to explore, discover, and defend a world that is under threat of being torn apart by these forces. You and the other Starfleet recruits have the responsibility to collaborate with Captain Skyles in order to discover the origin of this musical problem and bring back the balance of Vada before it’s too late! The launch of STAR TREK X KID CUDI: MIRROR MAYHEM is scheduled for later this month.

Featuring “Star Trek”-inspired mantras like “Live Long and Rage,” the Kid Cudi x “Star Trek” capsule collection will include tees, crewnecks, hoodies, a custom button-up t-shirt and a colorful leather varsity jacket with robust chenille and embroidery details. The collection will debut at New York Comic Con on Oct. 12 with a preorder window exclusively for attendees, followed by the global release on shop.kidcudi.com on Oct. 16.

“Boldly Be” takes its inspiration from “Star Trek’s” ethos of IDIC (Infinite Diversity in Infinite Combinations), the basis of Vulcan philosophy that the vast variables create truth, beauty and strength.

Follow @StarTrek on social and stay tuned to StarTrek.com for more details on how to get involved with “Boldly Be.”