Kelz Wright – Viral TikTok Creator & Entrepreneur Speaks on His Success & New Business Venture: Flava’s Hot Sauce
Share
Who Is Kelz Wright?
With over 5.8 million followers on TikTok, it’s safe to say that many are familiar with Kelz Wright. He is a TikTok sensation who has created a mass following by curating social media content – which primarily consists of reaction videos to food recipes. However, there is more to the man in front of the camera. Contrary to popular belief, Kelz is an introvert who finds peace in nature and explores his spirituality. We had the pleasure of speaking with Kelz to discuss his success and new business venture – Flava’s hot sauce advice.
Social Media Success & Advice
Kelz started by creating videos on Vine as 4everkelz and grew a large following before the app shut down. Back then, going viral seemed more natural and less strategic than it is today, and for Kelz, that was definitely the case. Surprisingly, he never set out to be a social media influencer. Instead, an old friend of his pushed him to start creating content. When asked what the contributing factor to his success was, he made it clear that authenticity is key. While it is easy to get caught up in the hype of going viral and what’s trending, Kelz found that staying true to himself was what naturally drew viewers in.
For aspiring influencers, Kelz would advise you to stay true to yourself and be authentic! Social media has its pros and cons. While it is sometimes easy to focus on the negative, especially on social media, Kelz finds it essential to focus on the positive. Keeping the people who support you in mind makes it easier to filter out the negativity. Sometimes you have to post and go!
Throughout his success, Kelz has found peace within and relies heavily on spirituality. This became very evident throughout our conversation.
New Business Ventures
Meet Flava’s
“Most hot sauces are pretty tangy and make you want to reach for a glass of water. Flava’s Hot Sauce is sweet, spicy, and has just enough kick for you to know it’s there without scaring off your taste buds. It’s fun!”
- KELZ
While social media launched his success, Kelz knew he wanted to explore other business ventures. Kelz considers himself a major foodie – with pasta being his go-to. TikTok viewers get a glimpse of his love for food through his videos. When the opportunity to launch his own product presented itself, Kelz felt it was all in God’s plan for him.
In curating his brand, Flava’s, Kelz drew upon his love for buffalo wings with a side of lemon pepper sauce and decided to combine the two into a bundle of three hot sauces – mild, medium, and “Turn Up The Heat.” One can argue that hot sauce goes well with just about anything! The hot sauce is currently available for pre-order online, with shipments going out in July 2022, so place your orders! Also, be sure to keep an eye out for Kelz to continue expanding his brand. The influencer has plans to launch spices, rubs, cookware, and more. What’s food without Flava’s?